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smartnewhomes, the UK’s leading website for new homes, today unveiled a stylish and contemporary new design as part of a comprehensive and high impact strategy to attract new homebuyers.

The modern, magazine style design makes it even easier for new homebuyers to search for properties. The clean, contemporary new logo reflects the modern architecture and quality interiors of new homes in Britain today.

In addition to the new design, smartnewhomes have significantly increased their investment in online advertising and now send weekly, regionally segmented newsletters to active new homebuyers. A bold, innovative consumer PR campaign and a strong presence on social media are also being used to drive targeted traffic to clients’ developments and create a greater number of leads.

Steve Lees, Director of smartnewhomes, comments:

“We are proud of our position as the UK’s leading website for new homes and we are constantly making improvements to the website to retain our lead. The clean new design of our site will make it even easier for homebuyers to find a new home and provide developers with even more quality leads.”

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Date Published: 14 April 2011

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